The new Hollow Belly Jr. Frog, a smaller version of the groundbreaking soft-bodied topwater. It offers the same great “walk the dog” action and the same high hookup percentage, but in a downsized package that excels when fish are feeding on smaller prey or otherwise a little more finicky.

Frogs continue to play a critical role for tour-level anglers and weekend enthusiasts alike, not only in heavy vegetation, but also throughout a wide range of conditions. When fish are big and active, the original Zoom Hollow Belly Frog, which is 3 ½ inches long and weighs 7/8 ounce, is a key tool, but when the time comes to downsize this new 2-½ inch version should get the call. It still casts like a bullet, and slithers easily over and through the thickest cover.

South Carolina pro Brandon Cobb, a two-time Elite Series champion during his inaugural season on the Bassmaster Elite Series, said being able to keep a frog active but in place is critical when big bass are wary.

“The Hollow Belly Jr. Frog is at its best when it’s fished slowly,” he explained. “It has a third ‘tail’ between the two skirted legs that provide for a more methodical walking action and make it easy to walk.”

The six proven colors meet a wide variety of water colors and forage bases. Cobb said it can easily replicate bluegills, shad, and of course amphibians, and with its larger profile and “big solid hooks”, it will allow anglers to tempt the largest bass around.