Bizz Baits is a soft plastic lure company that manufactures individually hand crafted baits aimed for bass fishing here in the United States. Every bait is made and packaged by people and never a machine. What started as a business plan in a college marketing class soon developed into a reality, deeply rooted in a great deal of respect and passion for the sport of bass fishing.

All the baits have taken endless hours of studying and thought for each of their unique actions. Every type of bait has been tested to perfection. The result is professionally designed, top of the line baits that keep you and the bass hooked.

The variety between color, shape and design of our lures allows for bassin’ in any situation that is sure to keep you reeling in quality fish.